Chuck Scothon

November 7th, 2007

The power of videos is amazing. They sometimes say in just a few moments what many of us have been feeling for quite some time. They can be celebratory, they can be serious, but they all make us think in ways that the written word only begins to tap into. What do I mean? Here are a couple examples:

The other day, a friend sent me this video:

It’s the latest in a series of short films Dove is doing around issues relating to women and girls. It’s called Onslaught, and I found it to be incredibly powerful, not because of what it says specifically, but because of how it made me feel as a dad, and what it made me think about. I do have to say … hats off to Dove for bringing about a very important message that is also perfectly in-line with the efforts of WeBelieveInGirls.com.

I was also recently sent a video that really just spoke about girls, their creativity, fun, strength and potential. It is a group of young women that appears to be just singing, but they’re doing it in a way that is truly amazing:

If you’re familiar with the song, this is not one that you think could be done a capella. Yet these young women not only do it, but do it incredibly well. This video doesn’t have the serious, heady message of the Dove films, but it does remind you that sometimes, being a great girl, or woman, is just about doing something for the fun of it.

So, take a look at both of these videos and let me know what you think. Just as importantly, let me know of other powerful videos that you want to share … because as we say in one of the videos on our website, “We believe there is right and wrong in the world … and sharing what is right is a beautiful thing.”

Thanks,
Chuck


about chuck

Chuck Scothon is the General Manager, Senior Vice President, Girls, Mattel Brands


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