Barbie®, one dad’s viewBarbie®, one dad’s view

As I was sitting in a meeting at Mattel the other day, it struck me that talking about the role of toys with respect to our daughters was an area we might want to explore together in the space of this blog. So, here it goes from my point of view.

When I think of toys, I start with my dad hat on and see a few different ways to look at toys:

One: that they are something to keep my daughter busy, occupied, and to spark her imagination.

Two: that a toy has to be something I think is fun, too. It’s pretty simple … if I don’t get it, why would she?

And finally, three: how can a toy be a catalyst for Gabriella (my 5-year-old daughter) and me to spend some time together?

To me, that third one is incredibly powerful. It’s just so important to me. Now, don’t get me wrong, Gabriella and I do a ton of things that can keep us busy, and they don’t all come in a box.  But, when we have something like a doll, a dollhouse, or any other toy that really unlocks her imagination, it begins to help me see what she sees in the world around her, how she imagines things, how she thinks and dreams. Anyone who has ever watched or played with dolls and their daughter knows exactly what I mean.

The challenge for all us is to ensure that we don’t let the busy parts of our lives take over those small times where we just play together. It doesn’t have to be an outing … it doesn’t have to be a new experience … it just has to be a little time where our kids are our sole focus.

Okay, I’m getting a bit serious here. Maybe it’s just all the meetings on my schedule today. But, remember, pull out a favorite toy when you get home and let your daughter lead the way. It’s amazing where they can take us.  Don’t you agree?

Chuck